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A unique, but truthful 6 minute intro video for the 08′ Hatch awards that actually was awarded the 2009 Hatch best of show award. The video summarizes where the ad industry is currently immersed with the bombardment of virals, excessive means of communication programs, addiction to social media, to trend setting habits, ultimately underlying the generation of internet distractions. I wouldn’t say my screen looks exactly like the one shown, but it’s getting close. Too much going on, need clarity!


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