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great flash mob for Tic Tac.

“Ferrero is running “La Pire Haleine du Monde”, (Worst Breath in the World), an advertising campaign for Tic Tac France featuring a flash mob with a difference. Set in the French town of Rouen, the video shows actors asking innocent passers-by for directions. When the pedestrians begin their directions everyone around them faints. Large screens show people throughout the town falling over. Eventually it becomes clear the problem is bad breath, something that can be easily remedied with a Tic Tac.”


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